Benefits Of Using CRM Even In Small Business There is a common belief that CRM systems can effectively support big companies with a large number of clients. Small and micro companies usually cannot afford them. We are all living in a world where small, 1-2-3 people companies become the core of the service categories around.  These are copy writers, coaches, hair dressers, dieticians, beauty doctors but also a consulting officer, financial advisors, and architects.  They all assist tens, sometimes fifty but usually not more than one hundred customers. Every client is known by heart, frequently contacted and remains in good relations - in most cases. Such a number of customers one can manage manually using regular calendar or notepad. Many service people still use these thick, full of little lose pieces of paper books. The thicker the better! They contain not only contact information but usually particular customer preferences (like