Moving an offline business into online activities means acquiring a lot of new qualities and even more technical support that you would need on the go. For many women entrepreneurs, it feels like learning a foreign language, actually several of them at once. If you take into consideration all the landing pages, payment integrations, social media, virtual calendars, tools for video conferencing, and for making courses, it is already a lot. But you sill need website creation, podcasts, applications for graphic design, campaign efficiency measurements, marketing automation systems, and many, many more. Even pure knowledge about what precisely you need could be overwhelming. Additionally, each of these tech elements creates a separate universe that requires not only initial understanding but also the substantial portion of usability know-how followed by the ability to maximize its impact on your business.  Every one of these technical tools can