Calibration Into Powerful Branding

2020-10-15T13:32:54+02:00

When you are a solo entrepreneur, coach, consultant, the expert then you finally have all the FREEDOM in the world to decide how you want to be seen and perceived in the world. You do not need to follow anybody’s advice and you are just free to decide what’s yours what is not. It is totally amazing state to be and you can actually milk it making sure your brand represents 100% your authentic voice and personality. Remember that brand is not a logo but really a promise of experience for your clients, followers, fans. The question remains how to approach the brand-building process with confidence so you can walk away with the personal brand that is fully aligned with you and your soul calling. Unfortunately in reality, right after the company registration women entrepreneurs just crave for any logo to put on their website and their

Calibration Into Powerful Branding2020-10-15T13:32:54+02:00

Busting Visibility Blocks: Overcoming Self-Doubts

2023-12-22T12:20:42+01:00

Do you ever find yourself fearing the camera, doubting your ability to speak sensibly, or hesitating to put your face behind your brand? If you can relate to any of these fears, this video is tailored just for you. It unveils three powerful practices to conquer these nagging self-doubts. Breaking Through Visibility Blocks: A Masterclass for Empowered Women This masterclass is designed for women forging their online empires but feeling demotivated by their fears. If you're unsure how to silence these doubts, this training material is for you. It's equally valuable for course creators, program providers, and change-makers. It's tailored for the determined ladies prepared for a journey that can sometimes be: Messy Scary Chaotic Turbulent Change is often challenging. Staying in the comfort of the familiar is easier than leaping into the unknown. Just because you've never done it, don't control it, or haven't

Busting Visibility Blocks: Overcoming Self-Doubts2023-12-22T12:20:42+01:00

How Can I Build A Bulletproof Brand?

2020-09-21T14:10:02+02:00

A brand is not a logo or a company name. Nowadays, you can brand a service, a person, or even a concept the same way you brand products or companies. Brand owners do that to stand out from the crowd, to differentiate from other similar products, services, or ideas. In my opinion, a bulletproof brand is an extraordinary brand that can survive any apocalypse. It can thrive and grow in any times. People respond to brands; they feel attracted to their energy and appeal precisely the same way they react to other people's vibration. That is why it is smart to equip your brand with specific attributes so that your brand has a voice and personality. The identity of your brand (name, color schemes, and logo) needs to match your personality and your point of view blueprint. Why is that? Because the bulletproof brand starts

How Can I Build A Bulletproof Brand?2020-09-21T14:10:02+02:00

Technology Drives Me Crazy

2020-09-21T14:11:08+02:00

Moving an offline business into online activities means acquiring a lot of new qualities and even more technical support that you would need on the go. For many women entrepreneurs, it feels like learning a foreign language, actually several of them at once. If you take into consideration all the landing pages, payment integrations, social media, virtual calendars, tools for video conferencing, and for making courses, it is already a lot. But you sill need website creation, podcasts, applications for graphic design, campaign efficiency measurements, marketing automation systems, and many, many more. Even pure knowledge about what precisely you need could be overwhelming. Additionally, each of these tech elements creates a separate universe that requires not only initial understanding but also the substantial portion of usability know-how followed by the ability to maximize its impact on your business.  Every one of these technical tools can

Technology Drives Me Crazy2020-09-21T14:11:08+02:00

Selling Practices for Introverts

2019-08-06T12:19:39+02:00

Is Active Selling For Introverts At All? Introverts believe that any form of open information about the product or service sounds already like hard selling. You need to reach out to people and explain what your product or service is about. You need to run the sales conversation, react to opinions, convictions, hesitations. Hence the selling process seems like a nightmare for them. “I hate selling, I am not a salesperson. I know that once I catch the client, I am really OK when sharing my stuff, but selling really sucks”. I keep hearing this kind of comments frequently.  It seems that women generally prefer to share, discuss, explain, show, recommend, exchange, or describe but not brag about their achievements or passions. Bragging is not elegant, we prefer to believe that “a good product will sell itself.” Boasting, and hard-selling sucks! We are convinced that the real trading is for

Selling Practices for Introverts2019-08-06T12:19:39+02:00

Selecting Web Domain Is A Creative Process

2019-07-01T11:13:25+02:00

Selecting Web Domain Is A Creative Process In the beginning, everybody struggles with the meaning, importance, and relevance and of a web domain. People mix domain with web address and URL. Let me put things in order really quickly for you. Maggie’s Hub has a web domain – maggieshub, its web address is www.maggieshub.com and its URL is https://www.maggieshub.com/. See, easy peasy :). I would like to make your first step ACTIONABLE AND PRACTICAL for you, so let me share 3 huge mistakes people usually do when selecting their web domain. A substantial amount of money may stay in your pocket should you decide to avoid making them. Mistake # 1 – Do Not Rush The Creative Process A decision on the name and type of the domain to be adapted for your business should be one of your first decisions when going online. It should not be rushed for

Selecting Web Domain Is A Creative Process2019-07-01T11:13:25+02:00

Cracking The Competition Code

2019-07-01T11:18:23+02:00

Cracking The Competition Code A small guide on how business owners can learn from competition, where they should look for the intel and which tools are the best One of my duties as an expert at the European Commission is the evaluation of the business plans various companies provide when looking for an investor or applying for funding. Most frequently those entrepreneurs ask  EC (European Commission) for sums between one to five million Euros. Quite a substantial budget. What worries me is the level of awareness and knowledge about competitors presented by applicants and honestly sometimes presented by my clients, too. It is really rare for breathing, living company, already active on the market for several years, to provide a broad and solid competitive overview with business relevant conclusions. Some managers and business owners have a tendency to underestimate the value and the power of a competitive analysis done properly.

Cracking The Competition Code2019-07-01T11:18:23+02:00

What You Need To Share With Your SEO Provider Before Any Work Begins?

2021-04-02T18:26:23+02:00

What You Need To Share With Your SEO Provider Before Any Work Begins? Not so long ago I have decided to give a project of a one-time web page optimization for one of my websites to a professional SEO agency. That was (and still is) type of a job that I prefer to delegate to the relevant experts. Had I not have the previous experience in this process being a liaison for my clients in contacts with SEO providers - easily I would be swamped into a potentially stressful process. To be completely honest it was not entirely painless exercise this time, either. I decided to share the key learnings and observations with my friends and colleagues. Discussing it with them I have quickly realized how they dislike it and how distant this topic appears to them. Even super smart people try to neglect and avoid getting closer to the

What You Need To Share With Your SEO Provider Before Any Work Begins?2021-04-02T18:26:23+02:00
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